zero:zero brand logo image
Work for a brave new world

WHY THIS STRANGE NAME?

Zero:Zero stands for the score at the beginning of a new game.
The game here being brand communication and design. In which the rules are fast changing.
Even as you read this.


– used to be that one slide you added at the end of your 173 slide presentation. Now digital is the life your audience leads.

– used to be what got the masses’ eyeballs. Now it’s what the masses swipe with their fingers 24x7.

– used to mean the piece of parent company pie you got. Now it means people spreading your work.

WHO ARE THE GUYS BEHIND ZERO:ZERO?

Two of us make the core of this agency, each with 20+ years.


Kumar Subramaniam Portfolio Image

Kumar Subramaniam

[Business]

Kumar likes immersion. Into brand philosophies, thick books and the occasional belt of Jim Beam. He has headed many big accounts, spearheaded offices across agencies (traditional and non), and often heads for the seas (to clear his head, he says).

Kumar likes immersion. Into brand philosophies, thick books and the occasional belt of Jim Beam. He has headed many big accounts, spearheaded offices across agencies (traditional and non), and often heads for the seas (to clear his head, he says).

Kaushik Roy Portfolio Image

Kaushik Roy

[Creative & Content]

Kaushik writes and rides, the rider being not doing both at the same time. He has led creative mobs across agencies, taught at a communication school, helped build some iconic brands and won some awards, on the highway of his advertising life.

Kaushik writes and rides, the rider being not doing both at the same time. He has led creative mobs across agencies, taught at a communication school, helped build some iconic brands and won some awards, on the highway of his advertising life.

WHAT KIND OF WORK IS OUR THING?

Work that can be summed up as riveting storytelling in these attention-deficit times.

Stories made of 140 characters or 30 seconds or anything in between or beyond.

Because we believe there’s no line between traditional and non-traditional work.

There’s only work that works.

Work that gets shared, discussed, even taken up and co-owned by the crowd.

On social media, at social watering holes or by the society at large.


  • 1) A tvc to promote an app.
  • 2) A web-film for an on-ground activity and seed it on social.
  • 3) Breakthrough digital campaign around traditional ATL.

OUR WORK

Work Image
Work Image
Work Image
Image - Work for Bloomberg Quint
Image - Work for Zespri
Image - SCIT
Image - SCATTER
Image for video - Bloomberg Quint Women's Day

LOGO - Bloomberg

Image for video - Onida Air Conditioner TVC

LOGO - Onida

Image for video - Zespri Kiwifruit - Army TV Ad

LOGO - Zespri

Image - Work for Zespri

LOGO - Zespri

Image for video - Choice International Corporate TVC - Boat

LOGO - Choice

Image for working model

WHAT'S OUR WORKING MODEL?

"Constant Center + Changing field".

We two make the constant center.

We've created a field around us, of professionals in tech, analytics, video, social.

We involve them as per projects. But end of day, the two of us are accountable.

The common thread between them is that you can't employ any of them, but you can hire their services. That's the spirit of the times.
The common thread between them is that you can't employ any of them, but you can hire their services. That's the spirit of the times.
Image for Helped brands

SOME BRANDS WE’VE HELPED BUILD

WHAT NEXT


We would love to share more details and some of our thinking and work. Face-to-face, over a coffee. With scores of Zero:Zero.

Name is Required!
Email is Required!
Subject is Required!
Message is Required!
ZeroZero Creative Solutions PVT. LTD.
207, E Square, Subhash Road, Vile Parle (E), Mumbai - 400057